CLUB FLEXI

Branding
Branding
2022
The branding for Club Flexi was designed with the goal of reflecting the club's values and commitment to building a strong community. Blank Prjct's design team created a unique graphic universe featuring a pattern inspired by the different sports, spiritual, and educational activities offered at the club.

The color scheme, which is centered around the brand's signature red, was complemented by a multi-color palette that adds vibrancy and energy to the overall design. The custom illustrations created for Club Flexi were designed to capture the essence of the club's activities and showcase the range of options available to members. These illustrations were transformed into versatile vectors that can be applied across different platforms, adding a playful touch to the brand identity. With this rebranding, Club Flexi now has a visual identity that truly reflects its values and commitment to building a community of healthy and active employees.